Corporate identity refresh for

Kronus

#branding #graphic design #web

Project Overview

Kronus is the largest manufacturer of pallet collars in the world with more than 25 years of experience in the industry.

Several years since the original corporate style have passed and we were asked to refresh the current trademark and reassemble the guidelines. 

Main elements of the corporate style

Some have been redesigned from the ground up, some have gotten just a slight touch. And now they feel the same, yet they are not the same.

Outdoor advertising and display

Many layouts for advertisement were created during the brand refresh campaign since the company has grown and evolved.

Digital brandbook

The guides for corporate style were developed as an online brandbook for convenient use. Digital brandbook has all versions of logotype as well as templates for various elements accessible online at any moment.

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